FEATURE ARTICLE:
KEY ISSUES FOR LOCAL COMMUNITIES IN 2005:?CABLE

CABLE PRIMER: LOCAL AUTHORITY OVER CABLE SYSTEMS

FRANCHISE RENEWAL

A local government has particular opportunities to enhance the local communications infrastructure and to advance the quality of life in the community through the cable television franchise renewal process.

Some contend that the renewal process is stacked against cities. The experience of many communities suggests otherwise. While there are very few cases where a locality and an operator have completed the ?formal? renewal process, in every case where a locality has been through the process and denied renewal, the denial has been upheld by the courts. Union CATV, Inc. v. City of Sturgis, 107 F.3d 434, 438 (6th Cir.1977); Rolla Cable Sys., Inc. v. City of Rolla, 761 F.Supp. 1398 (E.D.Mo.1991); Cablevision of the Midwest, Inc. v. City of Brunswick, Ohio, 1:99CV1442 (E.D. Ohio Dec. 18, 2000); see also Communications Sys., Inc. v. City of Danville, 880 F.2d 887, 891-92 (6th Cir.1989).

Perhaps even more importantly, recent "informal" renewals include: (1) substantial system upgrades; (2) substantial improvements in the quality of cable service; (3) contributions of television channel capacity, facilities and equipment for local community programming; and (4) video, data and voice facilities that link schools, libraries and government buildings so that these institutions can communicate more efficiently with one another and with the public. These benefits have been obtained in many communities without significantly increasing rates to consumers. The renewal process. A request for a franchise renewal can be resolved informally, through negotiations. Federal law has very little to say about the conduct of informal negotiations. It merely provides that, once a renewal franchise has been negotiated, the franchising authority must notify the public and provide an opportunity to comment on the renewal franchise before it is finally adopted. 47 U.S.C. ? 546(h).

But the Cable Act also spells out a more formal process. This formal process must be followed if the operator or the City properly initiates it, although it can be stopped at any time if renewal issues are resolved informally. Typically, localities have little reason to initiate the formal process, but almost all operators do initiate it. In order to comply with federal law, a community must take certain steps once the formal process is initiated. For that reason communities typically move forward with the formal process and informal negotiations at the same time. Conceptually this is no different than settlement negotiations in typical litigation ? the parties move forward through the courts while at the same time trying to settle disputes amicably). In the end, most renewals are resolved informally.

The formal renewal process is initiated either by the cable operator's submitting a written notice to the franchising authority requesting the commencement of formal renewal proceedings, or by the franchising authority?s initiating such proceedings on its own in the 30-36 month window before the franchise is scheduled to expire. Any operator renewal notice must request that the franchising authority commence renewal proceedings under the Cable Act. If the window is missed, the locality has no obligation to follow the federal formal process? See Triad CATV, Inc. v. The City of Hastings and Americable International-Michigan, Inc., 89-30090LA (W.D. Mich. filed October 2, 1989) (operator lost renewal rights under Cable Act because notice requesting renewal not timely and notice did not state intent to renew utilizing Cable Act procedures). However, the franchise or state law may set certain unavoidable renewal requirements

The federal law formal process, once begun, can be divided into four stages.

First stage. The Cable Act directs the franchising authority to commence a proceeding within six months from the date of submission of a renewal notice. The proceeding is to identify future cable-related community needs and interests and review the past performance of the cable operator 47 U.S.C. ? 546(a). "Proceeding" is an undefined term and is best read as any process that allows the community to develop and understand its needs and interests and the operator's past performance. The proceeding can go on as long as desired. The "needs and interests" and "past performance" ascertainment can be performed using a variety of tools, including public hearings, surveys, focus groups, interviews, and reports and audits of the operator's past performance. In some communities, this initial proceeding ends with the adoption of a staff report that lists the cable-related needs and interests of the community, and evaluates the operator's past performance.

Second stage. Once the City has decided its needs and interests and reviewed the operator's past performance, the initial proceeding is closed. The federal law then permits the City to reduce these findings into a demand document to the operator, requiring the operator to submit a detailed renewal proposal that addresses those findings. The City can issue a formal request for a renewal proposal to the incumbent operator. That request may establish requirements, inter alia for facilities and equipment, PEG channels and the like. 47 U.S.C. ? 531, 544(b). A franchising authority can establish a deadline for submission of the operator's formal proposal. 47 U.S.C. ? 546(b)(3). Such deadlines must conform to state and local law and must be communicated to the cable operator in writing. See Eastern Telecom Corporation v. Borough of East Conemaugh, 872 F.2d 30, 35 (3rd Cir. 1989). Best practices suggest that the request for renewal proposal should be issued contemporaneously with the closing of the First stage proceeding. The federal law permits the cable operator to submit a proposal on its own initiative upon completion of the first stage. 47 U.S.C. ? 546(b)(1). This may preempt the City's later request for renewal proposal and unnecessarily confuse the procedural setting.

Within four months of receipt of the operator's formal proposal, the franchising authority must either renew or issue a preliminary assessment that renewal should be denied. It may be possible to delay this deadline by agreement, although that issue has not been firmly resolved, FrontierVision Operating Partners, L.P. v. Town of Naples, 2001 WL 220192 (D.Me., Mar 07, 2001).

Third stage. If the franchise is not renewed, the cable operator can require the City to commence an administrative proceeding before making a final determination to grant or deny renewal. 47 U.S.C. ? 546(c)(1). The cable operator must be given adequate notice and fair opportunity for full participation in the administrative proceeding, including the right to introduce evidence, to require the production of evidence and to question witnesses. A transcript of the proceedings must be made.

Four issues are considered in the administrative hearing. Those are:

Whether the cable operator has substantially complied with the material terms of the franchise and applicable law.

Whether the quality of the cable operator's service, including signal quality, response to consumer complaints, and billing practices, but without regard to the mix or quality of cable services or other services provided over the system has been reasonable in light of community needs.

Whether the cable operator has the financial, legal and technical ability to provide the services, facilities and equipment as set forth in the cable operator's proposal. The mere fact that an operator is large or well-funded does not mean it is qualified ? it is also important to consider whether the operator is willing to devote the resources required to serve a community properly.

Whether the cable operator's proposal is reasonable to meet the future cable-related community needs and interests, taking into account the cost of meeting such needs and interests.

The franchising authority may not deny a proposal merely on the basis of a comparative bid that offers more, but "a court should defer to the franchising authority's identification of the community's needs and interests except to the extent necessary to weigh the needs and interests against the cost of implementing them." Union CATV, Inc. v. City of Sturgis, 107 F.3d 434 (6th Cir. 1997).

Upon completion of the administrative proceeding, the franchising authority must issue a written decision stating the reasons for denial. 47 U.S.C. ? 546(c)(3). The operator can appeal the franchising authority decision to the courts, but is not entitled to have the court conduct a new hearing to determine whether the franchise should be renewed. The court reviews the record of the proceeding below, and (absent procedural error) must affirm unless the operator proves that the decision of the franchising authority was not supported by a preponderance of the evidence. 47 U.S.C. ?? 546(e)(1), 555. Renewal challenges.

While the basic outline of the renewal process is clear, cable operators have begun to raise fundamental challenges to local franchising authority under the Cable Act on statutory and first amendment grounds. Among the outstanding questions:

What system rebuild requirements can a community establish? The cable industry argues that 1996 changes to the Cable Act prohibit communities from requiring a company to install fiber optics, or from requiring any particular system design. The FCC has stated that there are some limitations on local authority: according to the FCC, a community may not dictate "whether a cable operator uses digital or analog transmissions [or to] determine whether its transmission plant is composed of coaxial cable, fiber optic cable or microwave radio facilities ...." However, the FCC went on to state that "[w]hile the 1996 Act imposes some specific limits of the role [local franchising authorities] play with respect to subscriber equipment and transmission technology, it does not diminish the [local franchising authorities'] important responsibilities in determining local cable-related needs and interests and seeing that those needs are met through the franchising and renewal process. Although local authorities are limited in dictating the use of transmission technologies, other facility and equipment requirements can still be enforced..." The FCC decision has led many operators to argue (the authors believe, incorrectly) that design requirements are prohibited altogether, or that requirements that have an effect on design choices are prohibited. Such a reading may prove difficult to square with the wording of the statute (since it allows localities to establish facilities and equipment requirements at 47 U.S.C. ? 544(b)) and the language quoted above. As importantly for the industry, any ruling that prevents a locality from establishing meaningful build requirements should also lead cities to significantly shorten franchise terms ? since one of the justifications for a longer franchise term has traditionally been the need to recover funds invested to meet franchise construction requirements.

Institutional Networks? Communities commonly require operators to provide institutional networks to link schools, libraries and governments for video, voice and data communications. I-Nets take a variety of forms. In some cases, the "I-Net" is a frequency set aside on the established network; in some cases, the operator provides fiber optic links, and the community is responsible for purchasing end-user equipment necessary to "light" the fiber and use those links; in some cases, operators agree to provide a pool of funds that can be used to pay for a certain amount of construction and equipment. I-Nets are traditionally planned to transport video, data and voice. The 1984 legislative history notes that institutional networks were being used ?to provide communications facilities that link almost all individuals and institutions in a universally available communications network.? The legislative history explains that localities may establish ?facilities and equipment requirements? for institutional networks pursuant to 47 U.S.C. ? 544(b). Nonetheless, some cable operators are now arguing, inter alia that (a) localities cannot require operators to build I-Nets; and (b) that I-Nets are restricted to internal communications, or to video communications. Some operators do not make these arguments explicitly, but propose I-Net language containing restrictions on use which seem inoffensive but which have the effect of preventing interconnection of the I-NET to other networks, or which prevent a community from providing services to the community (such as transmission of GIS information) and recovering costs associated with providing that service.

PEG Requirements? Communities have required operators to set aside subscriber network channels for public, educational and government use for some time now - and many communities that have obtained adequate financial support for those channels generally have found them to be an invaluable communications asset to the community. As companies move into a new digital world, however, new questions arise: can the community control the new digital capacity for PEG purposes and use this digital capacity to provide multiple channels of video and non-video information to subscribers? homes? If the operator controls all of the digital capacity, will PEG be precluded from digital use entirely, or limited only to the bandwidth required to send a one-way video channel to the home, thereby limiting the type and amount of information that can be provided via PEG channels? Should some PEG programming be provided ?on-demand? just as commercial programming is provided ?on-demand?? To what extent can communities insist that PEG users be permitted to take advantage of cable system capabilities for simultaneous transmission of video and data? Some operators argue that PEG is limited to transmission of one-way video ? meaning that PEG users would not be able to take advantage of technology developments.

Scope of the franchise. Operators often seek to include language in the franchise which effectively authorizes provision of telecommunications and other services without obtaining any additional license or franchise. Operators will often argue that 1996 amendments to the Cable Act require cities to allow cable operators to provide telecommunications services without such additional authorization. This argument is tenuous to say the least [see HYPERLINK "www.millervaneaton.com" www.millervaneaton.com for more on this topic]. While operators sometimes contend that the issue was resolved in their favor by the FCC, the issue has specifically not been resolved by the Commission. See Inquiry Concerning High-Speed Access to the Internet Over Cable and Other Facilities; Internet Over Cable Declaratory Ruling; Appropriate Regulatory Treatment for Broadband Access to the Internet Over Cable Facilities, GN Docket No. 00-185, CS Docket No. 02-52 (?Cable Modem Rulemaking?), Declaratory Ruling and Notice of Proposed Rulemaking, FCC 02-77 at ??38 (March 15, 2002) (?Cable Modem Ruling?).

Why is the debate significant? Local authority to charge for use of the rights-of-way to provide non-cable services could be affected. Prior to 1996, the franchise fee provisions of the Cable Act permitted localities to require operators to pay a franchise fee equal to 5% of gross revenues derived from the operation of the cable system. 47 U.S.C. ? 542. As part of the Telecommunications Act of 1996, Congress amended the franchise fee provisions of the Cable Act to provide allow imposition of a Cable Act franchise fee on gross revenues derived from the operation of the system ?to provide cable services.? While the amendment limited fees that could be imposed under the federal Cable Act, the conferees indicated that they did not intend to prevent imposition of franchise fees on other services ?to the extent permissible under State and local law.? H. Rep. No. 104-458, 104th Cong 2d Sess. at 180 (1996) (noting cable operators could be required to pay ?fair and reasonable fees? in connection with the provision of telecommunications services). An operator that convinces a community to issue a franchise authorizing the construction of a cable system, without limiting the services authorized by the franchise, can be expected to claim that the fees and charges it must pay are limited to those specified in the cable franchise. Fees in post-1996 franchises typically do not reach telecommunications or other non-cable services.

Several of the issues described above have been preliminarily debated in a court case involving Comcast and the City of San Jos?. Comcast claimed, among other things that the Cable Act strictly limited what a community can do with an institutional network, and that amounts contributed by an operator to support construction of an institutional network must be treated as part of the franchise fee payment. Comcast also argued that PEG requirements must be limited to one-way video programming. Comcast claimed that the City was demanding things through the renewal process that it could not demand and that the court should stop the renewal process in the City until the City had reformed that process. In 2003, the district court rejected Comcast?s motion for a preliminary injunction. Comcast of California II, LLC v. San Jos?, No. 5:03-cv-02532-RS (N.D. Cal. Sept. 29, 2003). In 2004, the district court dismissed Comcast?s claims entirely, concluding that, because Comcast?s request for renewal had not been finally denied, its contentions were not yet ripe for determination. A copy of the unpublished decision is attached to this paper. While the decision is quite favorable to the City and preserves the integrity of the process, the decision does not resolve the merits of Comcast?s complaint. Comcast has appealed the decision to the Ninth Circuit.

The "level playing field" demand? Almost all operators are now demanding a renewal clause that requires anyone who provides cable service within the community to satisfy the same conditions as those imposed on the incumbent operator. These clauses can create several significant problems for local governments. First, in 1996 Congress authorized local telephone companies and other entities to enter the cable services market by building open video systems (?OVS?). An OVS provides services similar to those provided by traditional cable operators, but an OVS operator is required to set aside up to a third of the capacity of its system for lease to other companies. In return for assuming this common-carrier type obligation, an OVS is relieved of several federal requirements that apply to cable operators ? including the obligation to construct an institutional network. 47 U.S.C. ? 573. The OVS provisions of federal law do not preempt local franchising authority, City of Dallas v. FCC, 165 F.3d 341, 347 (5th Cir. 1999). OVS operators contend that the federal provisions do eliminate local authority to impose requirements such as build-out and universal service requirements on an OVS. At least one court has rejected that position, WH Link, LLC v. City of Otsego, 664 N.W.2d 390 (Ct. App. Mn. 2003), but the matter is not finally settled. Depending on the franchise language and scope, a level playing field clause (a) may prevent a locality from adopting a deregulatory policy for OVS paralleling the federal policy; and (b) may face the locality with the prospect of litigation from the OVS (challenging local franchise requirements) or from the cable operator (seeking to enforce the level playing field contract).

More generally, new entrants into the market often argue that applying the same requirements to them effectively makes it impossible to enter the market. For example, new entrants often argue overbuilds will only work in very high-density areas, so that a ?level playing field? clause that requires a build out of 100% of the incumbent?s territory prevents entry. One may agree or disagree with this analysis; the point is that a level playing field clause can limit the ability of local government to develop rules to promote competition.

Many communities try to avoid the formal process because they are intimidated by the complexity and expense. That is usually a mistake. The cable operator has no incentive to agree to more stringent franchise terms if there is no risk of non-renewal. Negotiations can drag on for years, be just as expensive as the formal process in terms of time and effort, and may effectively result in long, ongoing franchise extensions, with the resulting loss of improved service during the franchise extension period. The formal process provides a means for finally resolving disputes if the parties are unable to negotiate a fair deal. The formal process should generate information that is useful to both parties in negotiating a settlement, and the process can be timed to enhance the prospects for successful completion of the negotiation process. With respect to the first two standards, renewal cannot be denied based on violations occurring after 1984 unless the cable operator was given notice and opportunity to cure the defects in performance. 47 U.S.C. ? 546(d). While notice could be given during the first stage of the renewal process, this requirement underlines the importance of ongoing enforcement. Implementation of Cable Act Reform Provisions of the Telecommunications Act of 1996, Report and Order, FCC 99-57, 14 FCC Rcd. 5296 at ? 141 (March 29, 1999). Id. at ? 142. 1984 U.S.C.C.A.N. 4655, 4664 (1984). The legislative history goes on to recognize that I-Nets were being to provide data transmission services. Id. at 4665. 1984 U.S.C.C.A.N. at 4705.

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